Jan 25
2012
‘Good Ideas Glow in the Dark’ is the 2008 report by Adris Group.
All 3000 employees of the Adris Group gave one good idea to be published inside the book, giving the concept that good ideas can be that light in the darkness of a recession.
Created by Bruketa & Zinic.
This created such a great stir when it was first published and I think it’s really important that it shows there are so many more things that can be done with a traditional book that could not be achieved with an e-book or text.